Beauty the Swedish way
Our Ethical Responsibility
Nature has been the defining inspiration for Oriflame for more than 40 years since it’s foundation in Sweden; where the spectacular, unspoilt beauty of Swedish nature is a distinctive hallmark of our cosmetics.
At Oriflame, we believe corporations have the same moral responsibilities as individuals. This shapes the company’s response to society and the environment today, fulfilling dreams in a Swedish, natural, progressive and ethical way. Society demands this and it is what you expect.
We are continuously developing our social compliance programme to become better corporate citizens. The United Nations made 10 universal principles within human rights, labor and anti-corruption. We work hard to embed these principles into our business operations.
We recognise our responsibility to the natural environment by making sure resources are shared with current and future generations by ensuring we continually minimise our impact on the environment. Oriflame co-founded the World Childhood Foundation with HMS Queen Silvia of Sweden, an organisation dedicated to improving lives of marginalised children worldwide.
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